EZIMADU, Peter E..
Modelling Cooperative Advertising Decisions in a Manufacturer-Distributor-Retailer Supply Chain Using Game Theory.
<strong>Yugoslav Journal of Operations Research</strong>, [S.l.], v. 30, n. 2, p. 147-176, jan. 2020.
ISSN 2334-6043.
Available at: &lt;<a href="http://www.yujor.fon.bg.ac.rs/index.php/yujor/article/view/686" target="_new">http://www.yujor.fon.bg.ac.rs/index.php/yujor/article/view/686</a>&gt;. Date accessed: 17 may 2024.